November 12, 2023
Year
2023
Client
organic co.
Category
Branding
Product Duration
1 - 2 Weeks
Organic Co. is a brand born from simplicity, care, and purpose — offering handcrafted, vegan soaps and candles. The design reflects these core values through a minimal and elegant visual identity.
The logo is clean and timeless, with organic letterforms that echo nature’s softness and the brand’s handmade essence. The name “Organic Co.” reinforces transparency and authenticity, immediately communicating the brand’s commitment to natural, ethical products.
The color palette features muted, earthy tones that evoke calm, warmth, and cleanliness — perfectly aligned with the sensory experience of the products. These colors are thoughtfully applied across labels and packaging, enhancing shelf appeal while maintaining a cohesive and soothing brand presence.
From typography to textures, every visual element was designed to highlight the purity and artisanal quality behind each product.