March 12, 2025
Year
2025
Client
Turkese Store
Category
Social Media
Product Duration
4 - 8 months
To create Turkese Store’s Instagram visuals, we immersed ourselves in the western aesthetic and the lifestyle of modern cowgirls. The creative process combined vintage textures, bold typography, and elements like disco balls, rodeos, and country music references — all reflecting the brand’s unique mix of glamour and grit. The result is a cohesive feed that captures Turkese’s personality: authentic, feminine, and unapologetically country.
In addition to creating visuals for Turkese Store’s Instagram feed and stories, I also designed engaging carousels, e-commerce banners, and printed materials for their press kit — including stickers and vinyl artwork. The goal was to ensure a cohesive visual identity across all brand touchpoints, from digital to physical.